Salons and Spas Get Your Piece of the Holiday Pie!

fresh Salon and Spa Holiday Ideas

It’s Holiday Time! Don’t be late getting your holiday specials and ideas out there. Stores, catalogs, and web sites are already going after your clients. Salons and spas generate up to 40% of the sales for the year in the last 3 months of the year and up to a third of the profits for the year! Here are some ideas to jump start your merchandising and holiday sales: Put up your table and shelf talkers promoting products and gift cards for the holidays. Do a staff meeting to get the ideas flowing. Call MIKAL for a FREE PowerPoint presentation that is full of great ideas. Run and discuss the slides in a brainstorming meeting with the team. Call us for the slide show at 513-528-5100 or sales@mikal.com Your retail area needs to sell the holiday gift idea. Have a sample gift basket showing 3 or 4 products and a special price. Have clients order (and pay) for pickup in the next few weeks. Offer to include a service gift card with the retail basket. Offer to ship the baskets for a handling fee plus shipping. Are you using the MIKAL Giftcard system so you don’t pay any fees to a gift card or credit card processing company? Don’t waste your money call MIKAL and save 513-528-5100 or sales@mikal.com Have a self service gift wrap station. Get some paper, tape, ribbons and set up a table for clients to wrap their own gifts. Offer to wrap them for them while they are getting their service. Buy in bulk Google gift bags in bulk and get 250 bags for $50 and matching paper for another $20. Pick a bag that is unique and can hold 4 products. The frosted bags are very nice. Always put a service menu and first visit gift certificate in the gift bag. Make sure the free gift certificate states it is for service only and has no cash value. Start blasting out emails to clients about your Gift baskets, your gift cards, your free gift wrapping station, put a picture of your sample gift basket on your web site and offer custom baskets and configurations. Now is the time to launch your client loyalty program. Do you have the MIKAL Points program activated? Call us for a Roll Out Plan and samples at 513-528-5100. You will see up to 70% of your clients the last 2 months of the year. Make the most of this visit! MIKAL Salons and Spas – remember there is a $50 off deal for Halloween good until the 31st on options and that includes the Points program, GiftCard option, and Tablet App. Get your software, get a plan, and get some profits! See our blog at web site www.mikal.com for more ideas. Fred Dengler CEO MIKAL Salon and Spa Software fredd@mikal.com 513-528-5100

Salons: Easy way to get TONS of Google reviews

Beauty Salons and Spas Now Have a Powerful Tool to Generate Google Reviews MIKAL Salon and Spa Software now has the capability to embed an easy link into the powerful MIKAL AutoPilot program so clients who want to leave a review or feedback are just a click away from the Google review. Cincinnati, OH, October 18, 2017 --(PR.com)-- Beauty Salons and Spas now have an easy way to generate Google reviews. Everyone goes to Google for…everything. That includes checking out salons and spas for hair, skin, and nail services. Google reviews are critical to moving the prospective client into the booked client column. MIKAL Salon and Spa Software now has the capability to embed an easy link into the powerful MIKAL AutoPilot program so clients who want to leave a review or feedback are just a click away from the Google review. Every new client, repeat client, and referred client to salons and spas using MIKAL software receive an automatic email or text with a thank you and an offer. Along with that the email or text will have an easy way to post a quick Google review. The first MIKAL salons and spas to try out this feature doubled and even tripled the number of reviews immediately. Jill Wiltberger of Perfections Salon in Cincinnati stated, “We get 90% of our new clients from the Internet and without the reviews our marketing would not be nearly as effective.” Mr. Brickman of Rene Delyn Salon and Spa commented that “All of our new clients look at our reviews and then go to our web site. The reviews are critical to our success.” MIKAL manager Diane Lowe said that comments like these from MIKAL clients are common. MIKAL has a simple document that walks the salons and spas through how to set up the Google review integration and then the AutoPilot marketing makes it happen automatically every week. This consistent marketing is the key to the success of the program and the MIKAL software runs itself. For more information go to the mikal.com web site or call 800-448-5420. You can also drop them an email at sales@mikal.com and ask for more information on this hot topic.