Your Salon Management I.Q.

Salon and Spa Performance Tracking: Are you getting the numbers you need out of your current system? Times are changing and the numbers we need to track are changing too. You need to look at new metrics including product sales per client, true retention rates over multiple visits (not the request percentage), retail to service sales ratios, dollars per hour and dollars per client and much more. Plus the information needs to be easy to read, communicate, and get to! Check out the kind of information you can get out of your MIKAL systems. It will amaze you. Does your present system give you………….. 1. At a glance (one click) to see daily sales real time, booking activity, easy to read bar charts and graphs, and 15 other metrics? 2. From any web enabled device can you see sales to the minute and analysis information? Can you get automatic e-mails on day end sales, staff time clock information, and even alerts when a client file is deleted or modified? 3. Do you know your percentage and average ticket for female clients, the number of clients you do not have an e-mail address for, and your most popular zip codes? 4. Do you track average ticket trends for each product and service category over time to make sure you average ticket is growing? 5. Do you look at the new customer and repeat customer retention reports to track retention over 5 client visits? Do you also track who comes back but to different service providers? 6. Do you set goals for each service department and generate the evaluation reports comparing sales to goals? Do you track sales to goals per square foot and per department? 7. Do you have an incentive program for each department manager for achieving goals in their department? Does your system give you reports on the goal achievement and interface with your payroll system? 8. Are you tracking the gift cards and gift certificate sales apart from service and retail sales? 9. Are you using the integrated accounting system to get detailed Profit and Loss statements easily and quickly at month end? Month end means at the end of the month, not weeks later! 10. Do you have budget amounts set up in your accounting system to help direct and control expenses? Do you get budget to actual reports and comparisons to last year? 11. Do you print the paychecks automatically from the system? 12. Have you tied the purchase orders to the vendor invoicing for easy accounts payable and vendor payments? We can help you get a perspective on your business. Start working on your business and not just in your business with MIKAL. Call us for more details at 513-528-5100 or 800-448-5420. The MIKAL Corporation www.mikal.com sales@mikal.com 513-528-5100 800-448-5420

Camp MIKAL welcomes Kline Group for amazing analytics

CAMP NEWS: MIKAL has teamed up with Kline, a statistics company, to provide detailed sales analysis and industry trends for our salons and spas. You will be able to share your information in a secure manner and get back accumulated industry trends - at no cost to you! Learn about this amazing program at Camp MIKAL and sign up for the Kline analytics for FREE! Kline representatives will attend the classes and breakout sessions, have one-on-one meetings with you and create powerful analysis reporting. See the attached schedule and registration form for Camp MIKAL 2012. You will get 16 classes, 4 breakout sessions, one-on-one resource room help, 4 meals, 2 networking events, detailed Camp Manual, bonus CD and a $100 certificate for MIKAL software options! Don't delay space is limited for this once a year event. Camp MIKAL Sept. 8-10 2012 Call MIKAL for details 513-528-5100 www.mikal.com

We sell a point of sale system to beauty salons and dayspas and Back to School is BIG for them. I'm going to blast the link to this out to our salon clients. A few other ideas readers might like that our salons use include a pick a prize table for the kids who come in for their back to school haircuts. They can pick an item (school supply) from the prize table. Also our salons do an e-mail blast out to all students and moms in their MIKAL salon managment database with special pricing on student cuts during non-prime time hours (like 9am-3pm Mon thru Fri) till school starts. Also having an I-Pad give away to all kids getting a back to school cut in August or September and this is a great way to get e-mail/text numbers since that is how the winner is notified. The other thing our salons get involved in is free haircuts for the kids when mom (or dad) comes in. This generates new clients without discounting the adult services. Don't forget shrink wrapped products for the students going back to school (college) needing product for the dorm or apartment. People need to look at their business and figure out some strong promotions. Don't just let the big chains make money off back to school!

MIKAL Salon and Spa Fall Shows 2012

See us at the following Beaty Salon and Spa shows this fall: August 26-27 Worlds Fair Armstrong McCall Distributor Austin Tx Convention Center Booth and classes Sept 8-10 Camp MIKAL MIKAL Corp Cincinnati Doubletree Hotel Client Seminar Sept 23-24 Chicago Chicago John Amico and JA Products Chicago Il Booth and Classes Oct 7-8 Beauty Classic Premiere Beauty Systems Columbus Oh conv cntr Booth and Classes Oct 21-22 Premiere Birmingham Premiere Beauty Shows Birmingham Al Conv cntr Booth and classes Nov 3-5 Midwest internatl expo Midwest Beauty Show Rosemont Il Conv cntr Booth and classes

Get Salon Appointment On-Line Booking now

So clients booking on the internet is coming right? WRONG! It is here. Even Great Clips and other no appointment chains now let clients check availability and check in on line so they can walk right in and get a haircut! Why offer your clients on-line booking? - Easy and fast with no busy signals - Available to clients 24/7/365 - They get appointment e-mail and text confirmations - Clients get follow up thank you and reminder e-mails Why should you have MIKAL on-line booking? - Every client is offered an add on service or upsell - Confirmations are electronic - No shows are reduced or even eliminated - Phones quiet at the desk and more sales occur - Clients get follow up e-mail and texts automatically You make more money, reduce no shows, reduce staff costs Try out the on-line booking at www.mikal.com For a limited time get 6 months FREE processing, 3 E-Z payments to get set up, and unlimited support and updates. Call MIKAL for the deal or see the attachment! 800-448-5420 513-528-5100

Salon software is feature rich

MIKAL SMS Platform has TONS of features for Salon Software Purchasers and Spa Software purchasers. And this is just our BASIC system. Call us for an in-depth consultation 800-448-5420 The MIKAL SMS System includes many, many reports and features. Most of the reports contain several formats and variations. See the detail on option pricing for all the features and options available. Please note that everyone receives ALL of these reports and capabilities with their MIKAL System: $ Customer Listings (9 Reports, many formats) – Constant contact interface $ Point of Sale w/payouts, refunds, voids and Quick Sales $ Customer Label printing and e-mail marketing using 38sort criteria $ Postcards and Letters 99 options - 45 examples – Vista Print interface $ Appointment Book with WorkTickets, standings, group bookings, spa packages and more! $ Customer Ranking Reports by 4 different criteria $ Transaction Listings by paytype, employee...... $ UpSell and Preceptionist Scripting and pop up service scripts $ Tip Log detailed tip tracking and payroll interface $ Employee Schedule/Booking Reports with future dollars and percentage booked $ Summary Cashout - know your numbers $ Employee Personal Information and sales tracking $ Employee Schedule Maintenance with Employee Custom Price/Booking Time $ Employee Sales/Refund/Time History $ Employee Performance Reports and Employee Trend Analysis reports Date sensitive! $ Employee Ranking Rpt - 6 ways $ Emp Analysis with Retention, Average Ticket, 6 month lost clients and more… $ Employee Discount Reason Code Reports $ Inventory Listings - multiple sort options $ Backbar Log control professional inventory $ Inventory Reorder Report to order and restock $ Inventory Sales Report with 2 yr comparisons $ Inventory Turns Report for stock movement $ Service, Retail, Professional Tracking $ Inventory Receipts, Orders, Shrinkage Reports $ Inventory Sales/Cost/Order History $ Price Lists in multiple formats $ Mass Price Change - Markup/Markdown system $ NEW At-a-glance Management Check - Products Below Minimum System Audits, Sales Leaders, Top 10s, High Sales Days and DASHBOARD! $ Vendor Listings/Reports $ Vendor Labels/Information $ System Audit Reports - total system security $ System Information Reports 20+ mgt reports $ Salon/Spa Sales Perf Reports with comparisons $ Sales Tax Reporting $ Sales Projections from Appointments $ Discount Reason Code Report by employee/company $ Advertising Analysis/Reason Code Reports $ Phone Training ALWAYS included scheduled in 4 sessions – with extra training is available $ Hot-line Phone Support ALWAYS included 9-9 Mon-Fri and 9-4 Sat EST (513-528-5100) Call for a detailed quotation. All prices subject to change. 800-448-5420 or sales@mikal.com

Salon Loyalty Increases with MIKAL Salon Software Points Program

Award Points Automatically with MIKAL’s Frequent Buyer Program Reward clients easily for booking their next appointment before leaving your salon/spa. Rebooking increases retention, builds loyalty, allows better time management and scheduling and generates extra dollars with more frequent client visits. Set up point awards for clients who book their next appointment the same day as their current visit. You can award more points for more expensive services or services you are promoting. You can award more points for rebooking based on the product class. When a client books their next appointment during a visit (at the desk, on your Tablet app, at client cash out/payment, or anytime until the day end is completed) the following will occur: The client will be flagged in the system for bonus points. The receipt will show the client qualified for bonus points. Note: It will not show how many points as this may be different based on amount of points you are giving for different services. When the client comes in on the rebooked date and receives the booked service or a service of equal or greater price they will receive the points credit for use on their next visit or transaction. The client can get the service from a service provider other than the one booked and for a different service than what was booked as long as the service is of equal or greater value. If the client changes to a service of a lesser price they will not receive the rebook bonus points. If the appointment is cancelled or there is a no show (no sales transaction) they will not receive the rebook bonus. The client cannot use the points until after the rebooked appointment is processed as a sale (and the salon receives revenue). So for clients the following rebook points rules could be used. Desk or station signage: Rebook your next service before leaving today and receive bonus points totaling up to XXXX (What ever the greatest amount could be) Rules for the client: Book your next visit today for bonus points. You will receive the points credit by maintaining that next visit date. Bonus points will be awarded on that visit. You can redeem the bonus points on the following visit! $$$ The dollars: get 3 more clients to rebook a day and generate $27,300.00 in income. (3 clients x 260 work days x $35 avg. ticket = $27,300.00) $$$ Get one more visit out of 25% of your clients a year and generate $21,000.00 in income. (2400 active clients x 25% have one more visit x $35 avg. ticket = $21,000.00) Order MIKAL Vsn 6.9 today for $99 and upgrade your points/frequent buyer offerings! Call: 513-528-5100

Get MIKAL Salon Software and Credit Card Processing going now

The Amazing MIKAL and X-Charge Offer Are you getting dozens of credit card brokers pitching their lowest card fees, easy installation bla bla bla….? Would you like to run your credit card right through a secure internet connection and save a phone line, get rid of a credit card machine lease cost, get full page easy to read transaction reports and………….. Best of all have it work right in the MIKAL point of sale screen? It’s time to look into the easy and trouble free interface to the X-Charge credit card processing system. X-Charge will be contacting you soon with a great offer. You will get: A free rate quote – just give X-Charge some of your billing information A free credit card swipe to plug into your computer – a $69 to $149 value Save $100 off the single user and $200 off the multi-user MIKAL Option Get an easy set up from the MIKAL and X-Charge team Note: if you are a multi-terminal salon just get a card swipe for each point of sale terminal and process credit cards as fast as you can ring up sales! Also: use MIKAL to convert credit card change to gratuity and with our Payroll analysis take the processing cost for the gratuity off the amount tipped the employees. Call MIKAL for details on your MIKAL version, optional receipt printer integration and any other questions. MIKAL 513-528-5100 Call X-Charge for the free quote and special deal at 888-414-7008 and ask for the MIKAL special. P.S. We have used X-Charge internally for our credit card processing since 2007 and we like it!

Salon Owners and Salon/Spa Managers

Come to Camp MIKAL for FREE! That's right. For a limited time get a free ticket to Camp MIKAL 2012 at the Cincinnati Airport Double Tree Hotel. Sept. 8th starting at 2pm thru Sept.10th 1pm You will receive: 3 days of classes with16 class options - free 150 page workbook - free $100 Software Option Certificate and special pricing - free Information packed CD - free 2 breakfasts and 2 luncheons - free 1 cocktail party and hospitality suite - free Attendee gifts – free All you have to do is purchase MIKAL options totaling $900 by May 30, 2012 to get your FREE TICKET. You could upgrade with the following options: Tablet App $395 Demandforce $250 Automatic E-marketing AutoPilot and E-S Mail $500 Employee Goals $350 KRS, Summit, Aveda, or PM Reporting package $300 Customer Retention $300 On-Line Appointment Booking $795 On-Line Appointment Booking $795 Or any combination! So buy $900 in software options at regular price, get a $295 Camp ticket and a $100 Option certificate - your options net cost $505! Call today and get the options you need 513-528-5100 Call for the Fine Print. There is no cash value, no refunds, and no credit toward any other education, training, expenses, software options or hardware purchases. THE MIKAL CORPORATION 513-528-5100 www.mikal.com sales@mikal.com