We sell a point of sale system to beauty salons and dayspas and Back to School is BIG for them. I'm going to blast the link to this out to our salon clients. A few other ideas readers might like that our salons use include a pick a prize table for the kids who come in for their back to school haircuts. They can pick an item (school supply) from the prize table. Also our salons do an e-mail blast out to all students and moms in their MIKAL salon managment database with special pricing on student cuts during non-prime time hours (like 9am-3pm Mon thru Fri) till school starts. Also having an I-Pad give away to all kids getting a back to school cut in August or September and this is a great way to get e-mail/text numbers since that is how the winner is notified. The other thing our salons get involved in is free haircuts for the kids when mom (or dad) comes in. This generates new clients without discounting the adult services. Don't forget shrink wrapped products for the students going back to school (college) needing product for the dorm or apartment. People need to look at their business and figure out some strong promotions. Don't just let the big chains make money off back to school!