New Salon and Spa Start Up Plan

NEW SALON and SPA

SUCCESSFUL START PROGRAM
Exclusively by MIKAL

MIKAL, with almost 30 years in the business of helping salons and spas market and manage better has put together a Successful Start program for new salon and spa launches.

We have start up spreadsheets. Opening checklists, Front Desk Operations manuals, Employee Policy manuals, Award Winning Software, and HP Point-of-Sale computer systems.

Important statistics:
The average salon/spa does not reach break even for 2 years!
The average salon/spa (50%) is not in business for 3 years.

With your time and money investment you DO NOT WANT TO BE AVERAGE. Our program will insure that your dream is a success!

MIKAL has the systems, training, marketing and management ideas that will make sure your business is busy and profitable fast.

This plan can be tailored to your needs. We can accelerate the time line to make your opening deadline. We are here to help you!

The MIKAL Marketing Team
800-448-5420
The Success Plan

You need a plan to be successful with your new business. Many salons and spas open the doors, have a one week grand opening, and wait for the clients to come rushing in. And wait. And wait. And….
Or
A MIKAL Success Plan story:

60 days prior to opening.

First you need to pre-sell your services.

Get a list of perfect clients within 5 minutes drive time of your salon/spa. Load then in your MIKAL system and send a postcard to them 30 days before opening and the week you open.

MIKAL will load in your perfect prospects, help you with your Unique Selling Points Postcard and e-mail marketing, and set up your system for prebooking services.

We can also help you with product lines that give you TWICE the mark up, don’t have diversion problems, and generate tons of profits!

30 days prior to opening.
Load your present clients into MIKAL or have us import them easily and send them a special on booking and gift cards. MIKAL will help you set up credit card processing for new and pre-opening sales! Run the credit cards right through your MIKAL system. Start booking appointments from the mailing and e-marketing on your MIKAL system. Pre-sell gift cards $100 value for $80. You will need and get great cash flow.

Opening week.
Start your/MIKAL Grand Opening Plan.
Do the Grand Opening mailing and e-marketing with MIKAL.
You will be busy the first week.

On-going.
Stay with the 12 Month Grand Opening plan. Note that your Grand Opening should end the week your one year anniversary events start!

Call your MIKAL Consultant and get your plan going! 800-448-5420
513-528-5100
www.mikal.com