Thursday, May 17, 2012
Salon Loyalty Increases with MIKAL Salon Software Points Program
Award Points Automatically with MIKAL’s Frequent Buyer Program
Reward clients easily for booking their next appointment before leaving your salon/spa. Rebooking increases retention, builds loyalty, allows better time management and scheduling and generates extra dollars with more frequent client visits.
Set up point awards for clients who book their next appointment the same day as their current visit. You can award more points for more expensive services or services you are promoting. You can award more points for rebooking based on the product class.
When a client books their next appointment during a visit (at the desk, on your Tablet app, at client cash out/payment, or anytime until the day end is completed) the following will occur:
The client will be flagged in the system for bonus points.
The receipt will show the client qualified for bonus points.
Note: It will not show how many points as this may be different based on amount of points you are giving for different services.
When the client comes in on the rebooked date and receives the booked service or a service of equal or greater price they will receive the points credit for use on their next visit or transaction.
The client can get the service from a service provider other than the one booked and for a different service than what was booked as long as the service is of equal or greater value.
If the client changes to a service of a lesser price they will not receive the rebook bonus points. If the appointment is cancelled or there is a no show (no sales transaction) they will not receive the rebook bonus.
The client cannot use the points until after the rebooked appointment is processed as a sale (and the salon receives revenue).
So for clients the following rebook points rules could be used.
Desk or station signage:
Rebook your next service before leaving today and receive bonus points totaling up to XXXX
(What ever the greatest amount could be)
Rules for the client:
Book your next visit today for bonus points.
You will receive the points credit by maintaining that next visit date.
Bonus points will be awarded on that visit.
You can redeem the bonus points on the following visit!
$$$ The dollars: get 3 more clients to rebook a day and generate $27,300.00 in income.
(3 clients x 260 work days x $35 avg. ticket = $27,300.00)
$$$ Get one more visit out of 25% of your clients a year and generate $21,000.00 in income.
(2400 active clients x 25% have one more visit x $35 avg. ticket = $21,000.00)
Order MIKAL Vsn 6.9 today for $99 and upgrade your points/frequent buyer offerings! Call: 513-528-5100
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1 comment:
Last chance to get your loyalty program in place for the holidays call mikal salon and spa software today 8004485420
Www.mikal.com
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